By Shannon Knutsen
There’s a white, rich dude running the black boycott capitalism movement known as United Blackout.
His name is Michael Latt and he is the marketing director of United Blackout.
“Control how Black money is spent and you win the game,” says United Blackout’s campaign video. And Latt seeks to deliver.
Latt’s clearly following United Blackout’s advice.
He lives the lifestyles of the rich and fabulous on his Facebook page.
Latt developed the branding and marketing strategy and is the brains behind the website for the BlackOut for Human Rights campaign intended to encourage African Americans to boycott capitalism.
While the campaign for BlackOut for Human Rights is clearly designed to stoke the emotions of African Americans concerned with racial problems in the United States…
It’s creator, Marketing Director Michael Latt, seems far removed from poor, urban America.
Latt’s Facebook page is littered with images of “white privilege”… Hanging at the pool in Malibu, on the beach in Jamaica and France, clubbing and pubbing in London, Madrid, and Barcelona…
Mike Latt, who describes himself as an “Entertainment Marketing Specialist”, is a Chapman University film school graduate and Los Angeles resident who also works for Sony Pictures.
Latt’s previous career experience includes developing specialized social media and marketing programs to influence his clients’ target audience and affect buying habits… or as his work for BlackOut for Human Rights states:
“Control how Black money is spent and you win the game.”